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Posts Tagged ‘deals’
September 3rd, 2011
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You can build the stadium, field a team, schedule the game, arrange concessions, and sell corporate sponsorships, but if you can’t keep fans in the seats all season, season after season, what good is the game? Answer: if it doesn’t work for the audience, it doesn’t work for anyone. I received an email from a [...]
Categories: Marketing and Branding, Media
ads, advertiser, advertising, audience, business, business strategy, classifieds, coupon, Craiglist, deal, deals, Dex, GColorado, Google, Groupon, KRDO, local advertisers, local media, Marketing, Media, offer, portal, product, revenue stream, seats, stadium, stakeholder, success, SuperPages, Television, website, YellowPages
February 17th, 2011
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Former Harvard Business School innovation scholar Clark Gilbert became president and CEO of Deseret News and Deseret Digital Media, putting into practice that which he learned about disruptive innovation.
Categories: Marketing and Branding, Media
advertising, Borrell, broadcasters, broadcasting, Business Model, church, Clark Gilbert, cost structure, deals, Deseret, Deseret Digital Media, Deseret Media, Deseret News, disruption, disruptive innovation, Gordon Borrell, Harvard Business School, HBS, industry, innovation, LDS, Marketing, mobile marketing, Mormon, newspaper, Newspaper Next, publishers, publishing, radio, Television, TV, TV business
